Women in craft brewing struggle to gain foothold despite industry boom
Two women in industry say things improving, but sexualized marketing, ‘boy’s club’ still a problem
Craft brewing is rapidly expanding in B.C., but roles for women have not kept pace with the boom.
Very few women can be found in industry leadership roles, and Ashley Brooks, head brewer at Big Ridge Brewing Co. in Surrey, says the male-dominance in the industry can create difficulties.
“It sometimes can be a bit of a boy’s club,” she told On The Coast’sJeremy Allingham.
“There’s that kind of ‘bro’ thing going on. I think that may be a bit of an obstacle, but for the most part a lot of breweries are being open-minded and realizing that women can do the job just as well, if not better.”
Filed under: Beer In The News, Business of Beer, People of Beer
Tagged under: CBC, Women of Beer
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